Graeme Bryson

Chief Executive officer

With over two decades of experience in the telecommunications industry, Graeme Bryson is a visionary leader who has shaped the landscape of prepaid SIM card distribution in South Africa. His journey began at Vodacom, where he played a pivotal role in their success story. However, it was his keen identification of a market need for a specialised multi-network prepaid SIM distribution supplier that led him to embark on an entrepreneurial path.

Who Is Graeme Bryson

As the founder and Managing Director of The Starter Pack Company (TSPC), Graeme's vision and leadership have propelled the company to become a market leader. He has not only driven significant revenue growth and expanded the company's reach but also created opportunities for countless South Africans. By offering prepaid SIM cards from all major South African cellular networks, TSPC has made connectivity more accessible and affordable for individuals and businesses across the country.

Graeme's passion for empowering others extends beyond business success. He is a firm believer in creating opportunities for all South Africans, and TSPC's inclusive approach reflects this commitment. Under his guidance, the company has fostered an environment where individuals from all walks of life can thrive and contribute to the nation's growth.

Key Accomplishments:

  • Telecom Industry Veteran: Over 20 years of experience, contributing significantly to Vodacom's success.
  • Visionary Entrepreneur: Identified a market need and founded TSPC, shaping it into a market leader.
  • Revenue Growth and Expansion: Driven substantial revenue growth and expanded TSPC's reach across South Africa.
  • Job Creation and Empowerment: Created opportunities for countless South Africans through TSPC's inclusive business model.
  • Enhanced Connectivity: Made prepaid SIM cards more accessible and affordable, bridging the digital divide.

Beyond the Boardroom:

Graeme is a strong advocate for social responsibility and community development. He actively supports initiatives that promote education, skills development, and entrepreneurship, particularly in underserved communities.